10k gold contains 41.7% pure gold, with the remaining 58.3% made up of other metals such as silver, copper, zinc, or nickel. This lower gold content makes 10k gold more durable and resistant to scratching and bending. It’s an excellent choice for everyday wear, especially for jewelry pieces that are likely to experience a lot of contact, like rings and bracelets. Additionally, 10k gold is typically the most affordable option, making it a great entry point for those new to gold jewelry. However, because of its lower gold content, 10k gold has a less rich color compared to higher karat gold.

18k gold consists of 75% pure gold and 25% other metals. This higher gold content gives 18k gold a luxurious, vibrant color that is more intense than 14k gold. Because of its higher purity, 18k gold is softer and more prone to scratching and bending, so it may require more care when worn regularly. Despite this, it’s a popular choice for high-end jewelry and special pieces like engagement rings and wedding bands. The added allure and prestige of 18k gold make it a preferred choice for those looking for a more luxurious option. Additionally, 18k gold’s higher gold content makes it less likely to cause allergic reactions, making it a good choice for those with sensitive skin.

22k gold is composed of 91.7% pure gold, with only 8.3% other metals. This high level of purity gives 22k gold an incredibly rich, yellow color that is unmistakable. However, because of its high gold content, 22k gold is quite soft and can be easily scratched or bent. It’s typically used in pieces that are more decorative and less likely to be subjected to rough wear, such as certain types of necklaces, bangles, and earrings. In many cultures, 22k gold is prized for its purity and is a traditional choice for special occasions and heirloom pieces. While it’s not as durable as lower karat gold, its beauty and value make it a desirable option for those who appreciate high-purity gold.

24k gold is 100% pure gold, containing no other metals. This makes it the most pure and valuable form of gold available. Its color is a bright, vivid yellow, and it has a distinctive luster that sets it apart from lower karat golds. However, because it is pure gold, 24k gold is also the softest and most malleable, making it susceptible to scratches, dents, and bending. This softness means that 24k gold is often used for pieces that are not intended for everyday wear, such as certain types of necklaces, pendants, and ceremonial jewelry. Additionally, 24k gold is often used in investment-grade items like gold bars and coins. While it’s not as practical for everyday jewelry, the unmatched purity and prestige of 24k gold make it highly sought after.